Wednesday, January 6, 2010

So wrong!!!

This is the Burberry SS10 campaign. It is simply BAD. This doesn't look like the work of Mario Testino but it is?
(Pics from fashionisto)

11 comments:

Melvin said...

Maybe this is for the younger target market for burberry...

Anonymous said...

You can't deny the commercial appeal of Emma Watson though.

Monsieur AG said...

hey Mevin, i guess u're right! I have to agree with u that it is for the younger market...but Kid's Wear...haha

Monsieur AG said...

apart from the models, i think this campaign is lacking some effort from the stylist, photographer and editor. If you can see, the photoshop is pretty bad.

Anonymous said...

Yeah, you're right that the finishing touches aren't that great, but this ad will still probably be a success.

Monsieur AG said...

haha...i am not sure if it will be successful but it makes me wonder how can a big fashion house like Burberry allow such a bad job to launch.

Anonymous said...

Fashion houses make mistakes all the time. Look at Dior Homme haha.

Monsieur AG said...

dior homme?

Anonymous said...

Letting go of Hedi Slimane was the biggest mistake they ever made. Comparing it to a lame ad campaign such as Burberry's makes Burberry's mistake seem a lot less severe.

Monsieur AG said...

absolutely right!

Dolce Vitaa said...

@Anonymous: Have you ever seen Dior Homme in kids like Burberry this season??

The previous few seasons were awesome but this one turns to be such a disaster, I would say. Photography is bad, outfits look average - nothing special.

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